Case Study 1
Client
Infrafit
Industry
Wellness & Body Contouring
Services
Landing page development | Advertising campaign support | video integration | Lead generation forms
Overview
Infrafit is a wellness center specializing in body slimming and contouring services. Although they already had a WordPress website, the client
needed a dedicated landing page optimized for an upcoming Google Ads campaign focused on-promoting their slimming service
Challenge
The main challenge was to create a landing page tailored specifically for the advertising campaign requirements,ensuring optimal user engagement and high conversion rates from clicks to bookings.
The design had to clearly showcase the slimming service with compelling visuals,
.testimonials, and easy booking options
Solution
•Developed a dedicated, campaign-focused landing page integrated with the existing WordPress site
• Designed a strong hero section featuring a powerful headline and a video testimonial from a satisfied client showcasing the slimming results, paired with a booking form for easy lead capture.
• Created a section explaining the slimming devices used by Infrafit, highlighting their advanced technology
• Added a video testimonials section featuring multiple client success stories to build trust and credibility
• Included a reviews section with client ratings and comments from Google Maps to reinforce reputation
• Placed a final booking form to facilitate appointment requests directly from the landing page
Result
• Increased lead generation for the slimming service via campaign-specific messaging and clear calls to action
• Enhanced client trust through authentic video testimonials and real
.customer reviews
•Simplified user experience with well-structured page sections aligning with advertising objectives