Case Study 5
Client
TCPI
Industry
Paper Packaging & Food Containers Manufacturing
Services
Website redesign & optimization | Product catalog enhancement | Multilingual integration | Brand alignment | WordPress development
Overview
TCPI is one of the largest manufacturers of paper packaging products, specializing in salad boxes, coffee cups, and ice cream cups. Although the company already had a WordPress website, it lacked the essential elements needed to clearly showcase their wide range of products and effectively communicate their brand identity
Challenge
The previous version of the website did not properly highlight the company’s services or products. The product pages lacked detailed descriptions, making it difficult for potential clients to understand the specifications, materials, and sizes of each item. Additionally, the design and structure did not align with TCPI’s professional image and strong brand presence
Solution
Redesigned the existing WordPress website to align with TCPI’s brand identity, using a clean and professional layout that reflects the company’s position as a market leader.
• Created structured product sections showcasing each product category (salad boxes, coffee cups, ice cream cups) with detailed descriptions, materials, and measurements to help clients make informed choices.
• Enhanced the overall user experience (UX/UI) through improved navigation, clear visuals, and a more intuitive browsing flow.
• Integrated Arabic language support, making the website fully bilingual and accessible to a broader audience.
• Optimized the design and content to better communicate the company’s expertise, product quality, and eco-friendly manufacturing approach
Result
Delivered a modern and informative bilingual website that effectively represents TCPI’s brand and industrial strength.
• Improved product visibility and client understanding, with detailed specifications and organized categories.
• Enhanced brand credibility through a polished design aligned with TCPI’s identity.
• Strengthened customer engagement and accessibility with a clear structure and Arabic language integration